Reason News

OUTTA LEFT FIELD-
Someone posted this on our official Reason Clothing Facebook page recently. That’s Tennille also known as 10iller on the left, and Scott, better known as Kid Cudi, on the right in matching Reason Clothing x Mighty Healthy – ‘Native Helsinkier’ tees. Real cute. I bring this up for two reasons, one, Tennille has a …
SWAG-
Some new Reason Clothing goodies, as always, free in every Online Store order. Stickers – Catalogs- Pins- Magnets… and more click here to shop now.
FUN CITY-
One last post from the city of sin. I left a memory card reader for the Canon Rebel at home so this set is straggling behind. Also I think it’s time to invest in Canon 5D Mark II, right? Hustle mode. From right to left; unmade bed, rack of samples, and Price, lurking in the …
INSIDE PARENTHESIS-
Tuesday we took a break and headed down to the Capsule Tradeshow in the convention center at the Venetian. Vegas is amazing because you can literally go an entire week without leaving your hotel. The only times we breathed fresh air was during the walks from the hotel lobby and into taxis. Anyway, Capsule is …
TWO FOR ONE-
Two Vegas updates on one day, I need to be gettin’ paid per post here. Last night we sponsored a party with DubFrequency and Diamond Supply Co at the Foundation Room with tunes provided by DJ-PRICE and JayCeeOh. The ratio of guys to girls at these trade-show parties defies the laws of physics. ALL DUDES. …
I DON’T BELIEVE IN MAGIC –
Today we’re in Las Vegas doing the trade-show thing. First stop, Magic, the mammoth conglomerate of a show that everyone LOVES going to. Reason sales are being handled out of a more exclusive, appointment only showroom at the Venetian, but we stopped by the show floor for a sec today to drop in and make …
NYFWEAK
It’s been a busy week. First stop, Real Quick, For Fun. It closes tonight, so if you’re in Helsinki, head down to 376 Broome street, you know, for fun. PJ put it all together. Looking at this picture makes me want a beer. Emmett puts a lot of things together. Hipsters (in a good …
DUCKIE BROWN NEW YORK FASHION WEEK-
Funny thing is, as unwearable as most runway clothes are, after it’s simplified and toned down for retail, this offering list will probably be remain unchanged. Duckie Brown designers Daniel Silver and Steven Cox- Girls makeup- That’s a look-
COUPLE GOOD THINGS-
Our friends Andy from Fresh Melt Water and PJ from Don have two noteworthy projects coming to fruition this week. Both of them took things that have been done billions of times; throwing parties and opening stores, but with relevant and interesting new twists that made them stand out from the other similar pitches that …
GRINDING-
Later this month we will be in Las Vegas exhibiting our Reason Clothing Spring/Summer and Fall/Winter 2011 collections. In addition to our core offerings we will also be showcasing a preview of some exciting new collaborative efforts we have in the works. To book an appointment, or if you are a buyer, press, or distributor …
DISCO MONEY-
Back in Miami last week I had the chance to take a private tour of the Rubell Family Collection museum. The space, a 40,000-square-foot warehouse that once served as a Drug Enforcement Administration storage facility for cocaine and cash seized from drug dealers, houses one of the most extensive and renowned contemporary art collections in …
KIDS WITH GUNS-
Rinaldy La Guerre (J.Crew) came in to do a test shot for some upcoming sales materials this week. I’m not sure the images we got are gonna make the cut for print but somewhere along the line Rinaldy made his way into our stash of fake guns, pulled on a Reason cap it made for …
NEVER ENDING SNOWSTORMS-
Helsinki got hit with another major snowstorm today, our third of the year so far. Newscasters and weather reporters made up some new term called ‘a wintery mix’ for describing this kind of weather. To me, Wintery Mix sounds more like a bad DJ mixtape than a scientific term describing a weather pattern, but …
NEW YORK IS FREEZING-
I’m already back in Helsinki but here’s three days of Miami in photo form. La Sandwicherie knows their sandwiches. And Soho House knows how to be uber cool and exceedingly genius by opening up directly next door to the Fontainebleau. And making smart artwork purchases. Is Kaws the official trendy hotel outfitter all of …
WE HEARD YOU-
International friends, you asked, and we listened. Our online store, ReasonClothing.com/Shop now offers international shipments for a flat price of $15. All orders headed out of the United States ship for $15 via USPS Priority Mail regardless of their size or weight.
HOME ON THE RANGE-
A lot of ready getting going on in the realm Reason these days. The Alma Mater varsity jacket you’ve been emailing us about is steadily nearing it’s release, we’ve just updated the Sale section of the online shop to make room for new Spring merchandise, trade show preparations are in full swing, and that means …
T.O.-
Last night I caught Cincinnati Bengals pro receiver Terrell Owens leaving Blind Barber after hosting a benefit for Alzheimer’s wearing our Reason Clothing Vs. BB stripe beanie. Perfect timing too as we just got a fresh re-stock of these hats in the Online Shop today. Get yours here while they are still available.
REASON CLOTHING PRESENTS… REASON RADIO ON ITUNES-
Reason Radio is now officially part of the Apple iTunes family. Click Here to launch, download Price’s most recent mix-tape, and subscribe as we add additional content over time.
MEATBALL SHOP-
Today we had the privilege of checking out some of the finest real estate the Lower East Side has to offer. Which is pretty painful considering that this is what we walked into- Fortunately we got sidetracked and ended up eating at Meatball Shop on Stanton street afterwards. Neither Jon or myself had been before …
HUNGRY-
Friday night we caught up with Jesse and some old friends at Gyu Kaku for a Japanese BBQ feast. Then we headed down to Bunker in the meatpacking district. First thing the following morning, I trooped down to 23rd street and the Flatiron District (new fisheye lens in tote), heading to Eataly. Eataly is celebrity …
DON’T WANNA BE-
Yesterday I had the opportunity to go see American Idiot, Greenday’s broadway musical live at the St. James theatre in Helsinki. Full disclosure: Greenday was my favorite band in middle school. Insomniac was one of the first albums I ever purchased, and during this particular performance, Billie Joe, Greenday’s lead singer played the role …