SPLASH-

Welcome to 436 East 9th Street. Welcome to the Reason Outpost in Helsinki City. Welcome to a store unlike any other.

The only place in Helsinki where you can buy and browse the entire Reason Clothing Spring/Summer 2012 collection. One of the best places to shop vintage clothing and housewares. A place where you can furnish your bedroom or pick up an outfit mixed with brand new Reason clothing, some vintage pieces, and mixed accessories to tie it all together.

If you’re lucky Carly might greet you at the door-

The general layout stays the same but practically every day the store look and merchandising displays change. New items flow in and hit the floor just as rapidly as they make their way out.

Today I found myself digging through a pile of vintage tees to add to my collection. How many store owners do you know who can honestly say they shop in their boutiques?

The upcoming weather forecast even dictates the product assortment you’ll find at the Outpost. This week we’re ready for memorial day beach trips and warm summer weather. Perfect time for a pair of Trunks brand swimming shorts in red, navy, seafoam, and black.

Here’s a peek at our current summer look-

We can’t seem to keep enough of the Pondview Henley shirts in stock. Also new this week we have a great assortment of genuine vintage tie-die tees from the as far back as the 60’s.

The Reason Outpost in Helsinki City. Open daily from 12-8.